In this episode of the Online Creator Podcast, Kim talks with Amber. Amber Figlow is the owner and founder of A Creative Co., as a Content Strategist, Coach, and Speake
Website Design Momentum There’s something about this time of year that invites both reflection and quiet action. Maybe it’s the shift in light, or the way the calendar naturally creates a pause before the rush of a new year. In my studio, I’ve been thinking deeply about what strategic website planning really means, especially for […]

The Strategic Advantage That Beats AI Everytime There’s a moment that happens at every artisan market. You’re walking past dozens of booths filled with beautiful handmade goods, and then you stop. Your hand reaches for that piece of pottery that fits just right in your palm, or that charm necklace that somehow captures exactly who […]

Unlike typical fall color advice focused on decoration, this post provides actionable implementation strategies for websites, social media, and business materials, plus the psychology behind why each color choice builds trust, signals innovation, creates warmth, and adds strategic energy. The guide includes real brand examples, week-by-week implementation steps, and FAQ section addressing common concerns about using seasonal colors professionally.

AI website development tools are everywhere, promising professional websites in minutes. But here’s what they can’t do: understand your client’s psychology, craft emotional connections, or create strategic conversion paths. Learn when AI works (and when it doesn’t)—plus real examples of strategic design delivering $3,000+ ROI in 30 days.

The Strategic Decision Framework for Creative Businesses I just had a conversation with a creative entrepreneur who’d been going in circles for three months, unable to decide: customize her current template or invest in full custom design? The indecision was costing her more than either option would have. Sound familiar? You’re not alone. After working […]

(+ I Built One for Podcast Hosts!) Last month I wrote about how audio marketing is transforming creative businesses. But here’s what I didn’t mention: most website templates are completely wrong for podcast hosts. Understanding why audio creators need different website templates is crucial for anyone building an audio-first business. Here’s a statistic that might […]
