March 17, 2023

Kim Tradewell

BY:

Tips On Choosing The Right Podcast Platform

Tips on Choosing the Right Podcast Platform: Podcast Hosting Guide 2023

If you’re a podcaster or thinking about becoming one, you may have wondered how the podcast episode gets from your computer to the ears of your listeners. The answer is simple: a podcast hosting platform. In this blog post, we will explore what podcast hosting platforms are and how they work. We will also review some of the best podcast hosting platforms available in 2023, including their strengths, unique features, pricing, and things to consider when selecting a platform.

What Are Podcast Hosting Platforms?

A podcast hosting platform is an online service that stores distributes and delivers the audio files for your podcast. When you publish a new episode, the data is added to an RSS feed, which gets updated on the hosting platform. As a result, the episode becomes available on all major podcast directories, including Apple Podcasts, Google Podcasts, and Spotify.

Most podcast hosting platforms offer additional features to help you manage your podcast operation in one place, including analytics, monetization tools, and customizable websites. Some of these features may be essential for your podcast, while others may not be necessary. Therefore, it is important to choose a hosting platform that suits your personal style, goals, and technical proficiency.

My Top 4 Podcast Hosting Platforms

There are many podcast hosting platforms available, but I have chosen some of my favourites based on their features, pricing, and user experience. Here are my top 4 picks!

1. HelloAudio.fm

(public and private audio options)

HelloAudio.fm is a user-friendly hosting platform with great customer service that offers both private and pubic audio feeds. One of my favourite podcast-hosting platforms for podcasters! Examples of how users can utilize this platform in their business are through audio versions of a course or a lead magnet. Listeners can be added to the feed by opting in and then sent a subscription email. They click a button to subscribe in their app of choice and start listening!

HelloAudio.cm Podcast Hosting Guide 2023
HelloAudio.fm Podcast Hosting Platform

Pricing for Hello Audio is based on 3 tiers. Starter $14/month, Pro $39/month, Powerhouse $81/month. You can sign up for a FREE 7-Day Trial HERE!

2. Buzzsprout

(public audio only)

Buzzsprout is a user-friendly hosting platform that offers great analytics and innovative features. Their new transcript functionality and Magic Mastering make it easy to create transcripts for your podcast, which can be shared with your audience. Buzzsprout’s customer care is also exceptional, with an extensive archive of Knowledge Base articles, blog posts, and podcast episodes to help you publish your podcast easily and reliably.

Buzzsprout Podcast Hosting Platform Guide 2023
Buzzsprout podcast Hosting Platform

Pricing for Buzzsprout is based on 4 tier options. They follow a monthly upload hours structure, with a free version (up to 2 hours monthly), next tier is $12/month, $18/month, $24/month

3. Captivate.fm

(public and private audio options)

Captivate.fm is gaining popularity as a newer hosting platform that offers beautiful websites, in-depth podcast analytics, and unlimited podcasts per plan. Captivate.fm also offers email capture within your embeddable players, which is unique among hosting platforms.

Captivate Podcast Hosting Platform Guide 2023
Captivate Podcast Hosting Platform

Pricing for Captivate is based on your audience size, with tier options starting at Personal $17/month, Professional $44/month, Business $90/month. You can sign up for a FREE 7-Day Trial HERE!

4. Simplecast

(public and private audio options)

Simplecast is a platform that offers a simple, easy-to-use dashboard, excellent customer support, and beautiful embeddable podcast players. Simplecast’s best feature is its focus on analytics, with options to understand your listener data in-depth, including comparing episode performance over time. Simplecast also allows multiple podcasts per plan, making it a great choice for podcasters who manage multiple shows.

Simplecast Podcast Hosting Platform Guide 2023
Simplecast Podcast Hosting Platform

Pricing for Simplecast starts at Basic $15/month, Essential $35/month or Growth $85/month. You can sign up for a FREE 14-Day Trial HERE!

Things To Consider When Choosing A Podcast Hosting Platform

When choosing a podcast hosting platform, there are several factors to consider:

Your Budget

Most podcast hosting platforms offer a range of pricing plans, so it’s important to choose one that fits your budget. However, keep in mind that cheaper plans may come with limitations or fewer features than more expensive plans.

Your Technical Proficiency

Some podcast hosting platforms require more technical knowledge than others. If you’re new to podcasting or don’t have a lot of technical expertise, it’s important to choose a platform that is user-friendly and offers support and resources to help you get started.

Your Podcast’s Goals

Different podcasters have different goals for their podcasts. Some may prioritize monetization, while others may focus on building their audience. It’s important to choose a hosting platform that aligns with your podcast’s goals and offers the features you need to achieve them.

Your Podcast’s Style and Brand

Your podcast’s style and brand should also be considered when choosing a hosting platform. Look for platforms that offer customizable websites and embeddable players that match your podcast’s aesthetic.

Final Thoughts on Hosting Platforms

Choosing the right podcast hosting platform is essential for any podcaster who wants to create and distribute their content effectively. While there are many hosting platforms available, it’s important to choose one that suits your personal style, goals, and technical proficiency. You need to choose a platform that will grow with your business. Some hosting platforms do have limitations.

I hope this guide has provided you with the information you need to make an informed decision on the best podcast hosting platform for your podcast and business. Do the research, choose the right platform for you and start podcasting!


Interested in how to increase your visibility through podcasting?

Listen to Episode 002 of the Online Creator Podcast or read the show notes HERE!

Disclosure: There are many hosting platforms out there to choose from. I only mentioned these ones as they are the platforms that I would recommend for my clients or for myself. But please do your own research to see what is out there and what is the right decision for you and your business.

This blog post contains affiliate links.

The Creative Director behind May and James Co.  I am excited to connect with you! 

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